Radian tries to make its mark in luxury market

Written By Unknown on Sabtu, 31 Mei 2014 | 00.32

Designed to resemble a boutique hotel and with condo-level finishes, the just-opened 240-unit Radian luxury complex is hoping to draw the city's well-heeled renters.

The 26-story, $130 million project developed by Forest City Enterprises and the Swampscott-based Hudson Group North America sits along the Greenway at the nexus of Chinatown, the Leather District and the Financial District.

And while it doesn't have a pool like the nearby Kensington or sports courts like The Arlington or The Victor, or even an outdoor roof deck, it's trying to differentiate itself in other ways.

"We don't have some of the bells and whistles other buildings do, but we do have two things that stand out — our location is better and our service is higher quality," said property manager Michael Cheek of Forest City Enterprises.

If you have your groceries delivered, the Radian staff will take them up to your unit and put the perishables away. When you come in from work, there are refresher towels waiting in the lobby and there are steam towels in the gym when you finish a workout.

Have visitors coming to stay? They can rent an apartment for $150-$200 a night and can use the building's amenities.

But all the high-end service comes at a price. The 563-square-foot studios rent for $2,960 to $3,555. One-bedroom apartments, ranging from 617 square feet to 911 square feet, cost $3,400 to $5,100. Two bedrooms, from 1,049 to 1,163 square feet, run from $4,160 to $6,235 a month. And that does not include utilities (everything's electric) or garage parking, which is $400 a month and up.

Only 13 of the 240 units have been rented so far, Cheek said. To spur leasing, Radian is offering concessions — a free month's rent for those signing 12-month leases, and letting tenants lock in rent with two-year leases.

"We think there's a lot of young professionals who have good jobs downtown who want to reward themselves by having a nice place to live," said Cheek.

The fifth floor has a fitness center and yoga studio, as well as a residents lounge overlooking the city. There's also a private conference room to conduct business.

The units have contemporary two-tone kitchen finishes and lots of natural light from oversized windows. Living area floors are "Plyboo," a mixture of plywood and bamboo. The bathrooms have porcelain tile floors, white quartz sinks and tiled walk-in showers. And every unit has a Bosch washer and dryer.

Cheek said the most popular floor plan so far has been the rear "bullnose" apartments that feature living/dining areas with curving glass walls of windows with great downtown views. We looked at a 911-square-foot one bedroom plus study "flex" unit on the 17th floor with an asking rent of about $4,400. It also features a kitchen with Silestone countertops and Whirlpool stainless-steel appliances.

The 4,500-square-foot ground-floor retail space will be leased by four-time James Beard nominee chef Matt Jennings for a restaurant called Townsman, which will open Oct. 1.

"The people who will live here have busy lives, and we want to make living here as easy, stress-free and convenient as possible," Cheek said.


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