What do Canadian men, eyebrow waxing, George Costanza, hangover cure, Muppets, PCP, Tinder and yoga have in common? When they're the subjects of online searches, Massachusetts residents are behind the greatest number of queries about them.
Real estate search site Estately opted for a silly approach to highlighting the differences between states. It ran random search terms through Google Trends — from glam rock to conjugal visits to infected piercing — to see which states performed the most searches on the topics.
"We try to find interesting differences between places for people trying to buy homes," said Ryan Nickum, the Seattle site's lead blogger. "It's superfluous information, but it's kind of a fun way to think about where you want to live."
After starting with basic topics such as religious and political names and terms, Nickum expanded to pop culture, and music and food preferences, before deciding that the stranger the search, the more interesting the results.
"I'm sure people in Massachusetts are searching for the best places to eat, the best places to travel — all the sort of normal searches — but that wouldn't have been as interesting," he said.
But now, Nickum finds himself policing a rather uncomfortable discussion on the blog's comment section. "One of the top results for Washington state was circumcision, and that's led to a little bit too detailed debate … on the merits," he said.
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